Every population has a complex mosaic of characteristics derived from their demographics, environmental resources, geographical location, ethnic history, wealth, dialects, income-producing activities, religious sects, access to markets, educational levels, etc.

While datasets may be of varying quality and completeness, Novametrics believes that each has the potential of carrying information that reflects a characteristic of a population, either by itself or, more commonly, through combinations with other datasets. Novametrics maintains an exhaustive and unparalleled database of both traditional and non-traditional data related to human, social, cultural, behavioral, environmental, climactic, economic, and infrastructure characteristics.

These data are maintained in a manner that allows them to be readily accessed and imported into the suite of Novametrics algorithms for enhanced signal processing, multi-variable geospatial and statistical analysis, and advanced quantitative modeling. The Novametrics analysis methodology is therefore designed with an open architecture that incorporates all available information and filters out erroneous data, resulting in the identification of key areas that should focus on combating events from malnutrition to political instability.